Integrated Medical

Planning • Strategy • Execution • Program Management

Do You Have an Effective Medical Affairs Strategy?

To demonstrate Medical Affairs value, a clear understanding of the potential challenges and opportunities faced by a brand is required.  A focused and prioritized plan must be developed to overcome the challenges and take advantage of opportunities.

  • Integrated Medical Brand Plans

  • Launch Plans

  • Communication and Publication Plans

  • Lifecycle Data Generation Plans

Integrate Planning & ExecutionZipher has successfully begun to redefine the role of the Medical Affairs organization from a support function to a multi-faceted leadership function that encompasses a new set of competencies required to navigate the current healthcare landscape. Our consulting services use a time-efficient process to help individuals, teams, and entire organizations understand strategic thinking, recognize roles in creating strategic success, and gain alignment with commercial and development. The cornerstones of these services are the strategic workshops and application of strategy-driven processes.

Inspire and Help Establish an Insight Driven Culture

Utilize the information collected across a variety of sources (medical, field medical, commercial, competitive intelligence and databases) and separate the insights from the unwanted and useless noise. Use the true insights to focus your medical effort on impactful activities. Our process starts with the development of a consistent and thoughtful process to analyze insights, recognize trends and develop actions.

  • Insights Steering Committee

  • Insights Training and Collection

  • Insights Analysis and Impact Characterization

  • Recommendations Based on Insights

Construct a Value-Based Advisory Platform

Create greater depth and understanding of knowledge between your organization and your advisors. Value is created, in part, when respect and understanding come together. So often advisory board meetings are held, advisors provide recommendations and once the meeting is over the interaction ends. Platform planning allows medical organizations to build stronger relationships with advisors and create a feedback loop so advisors can provide more significant advice based on understanding how it is used. At Zipher, we work with medical organizations to create advisory platforms for your brand.

  • Advisory Strategy

  • KTL Identification

  • Communication Planning

  • Advisory Board Meetings

Program Management Services
Deliver on time, on target, on budget

Our project managers understand Medical Affairs and have worked with professionals in all medical functions. We recognize critical milestones and yet also understand how Medical Affairs professionals prefer to work. Our objective is not to burden the team, but to improve focus and drive critical projects and programs. We have developed efficient processes and systems to accelerate execution, expand internal communications through easy reporting and ensure you achieve your Key Performance Indicators (KPIs) and communicate value.

Medical Affairs Dedicated Program Managers and Services Areas of Specialty

  • Launch Excellence

  • Medical Affairs Annual Plan Execution

  • Publication and Communication Programs

  • Congress Planning

  • Medical Affairs Technology Launch

Zipher Vision

  • Communicate Outcomes and Impact

  • Automated Dashboards

  • KPI Reporting

Looking to learn more about our service offerings?

Call 508.748.3007 today or please fill out the form below.