Entrepreneurship: just what the doctor ordered

Our own Dr. Peg Crowley-Nowick, Founder and CEO of Zipher Medical Affairs, was recently interviewed about starting and growing Zipher Medical at a time when most other entrepreneurs might have put off their dreams – the start of the 2008 recession.

The Entrepreneur’s Story Podcast, produced by Belenus Holdings, spent time with Dr. Crowley-Nowick, exploring her transition from academia to entrepreneurship and the role her education experience played in starting up her business.

From the podcast’s summary:

Imagine leaving your job in August with the plan to finally start your own company.  You’re in your early-forties and have had an impressive career in the academic world.  You have been thinking and somewhat preparing for this moment for years.  Your plan is to take a few weeks off to finally relax a little, write your business plan, and get ready for your launch in the fall.  In September you begin getting the world out to perspective clients that you’ll be set up and ready for business by November 1st.  That sounds like a good plan.  In fact, it sounds like a very typical plan for an entrepreneur.  What could go wrong?  Well besides all of the normal risks that come with being an entrepreneur!

Listen to the podcast below: